The Pluralistic Model vs The Hegemony Model

The pluralistic model lets the audience are in an active role, which means that they respond to texts with their own perspective and are not so gullable to believe everything they are told by the media. The Hegemony model puts the audience in a passive role. It is a biased view on the media which is seen by the audience. It controls how the audience respond to a text. I feel as though these two models are equally significant due to the fact that I can be both active and passive depeding on the media text that I am viewing. For example, I would be a passive with a newspaper or news show, however I would be active with any fictional television shows.